Bachelor of Commerce - Top Up Degrees

B.Com-Majoring in Marketing Modules

RCDC Auckland New Zealand – 18 months (3 Semesters)

New Zealand Diploma in Business (Level 6)

Compulsory

Subject Code Subject Name Credit Points Pre-requisites
  400 Accounting Principles 20  
  560 Business Communication 20  
  530 Organisation and Management 20  
  510 Introduction to Commercial Law 20  
  541 Marketing Principles 20  
  520 Economic Environment 20  
  501 Accounting Practices 20  
  601 Financial Accounting 20  
  602 Management Accounting 20  
  603 Business Finance 20  
  636 Applied Management 20  
  630 Leadership 20  
         
      240  

RCDC Sydney Australia – 18 months (3 Semesters)

Compulsory Subjects: RCDC Bachelor of Commerce – Marketing Major

Compulsory

Subject Code Subject Name Credit Points Pre-requisites
  BF001 Data Mgt 6  
  Bu052 Info & Data Mgt 6  
  BG003 International Business 6  
  BF005 Perspectives on International trade & Finance 6  
  BU041 Why Corp Social Responsibility Matters 6  
  BU047 Internship 6  
  Bu048 Integrative Mark Project 18  
  Mark Elective   6  
  Mark Elective   6  
  Mark Elective   6  
      72  

*See list of elective subjects below

Elective Subjects*: RCDC Bachelor of Commerce – Marketing Major

Subject Type

Subject Code Subject Name Credit Points Pre-requisites
Elective BK002 Understanding Today’s Consumers 6  
Elective BK003 Marketing: The Media and Public Relations 6  
Elective BK004 Essential E-marketing Strategy 6  
Elective BK005 Success Strategies for International Marketing 6  
Elective BK006 International Promotion & Government Relations 6  
Elective BK007 Customer Relations Management in Marketing 6  
Elective BK008 Services Marketing 6  
Elective BG010 Project Management 6  
Elective     6  
Elective     6  
Elective     6  
Elective     6  
Elective     6  
*As an alternative to these electives, the student may undertake an equivalent subject approved by the Head of School.